Friday 25 July 2008

Oxfam’s Questionnaire Made Fun




Don’t you dread it when people ask your opinion for a questionnaire? Well, I do! However this approach from Oxfam really removes the drudgery from the process.

Approached at Latitude Festival, I was asked – from a range of options including ‘Doom Merchants’ and ‘Apathy’ – what annoyed me: that I thought was ‘pants’. All you did was fill out a small postcard, and you got a badge saying ‘I think that X is pants’. Involving and interactive – and my daughter liked the pink pants on the badge...


Posted by: Dan

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